Seiko Watch 110th Anniversary of Japan’s First Watch “Laurel” … – PR TIMES

The theme of the 110th anniversary of Seiko watches is “Staying close to people and marking time together.”
In 1881, the company began its business by repairing and selling clocks, and in 1892 began manufacturing wall clocks. In preparation for the era of wristwatches that would soon come, in the early Taisho period when pocket watches were the mainstream, Seiko continued to prototype and research wristwatches, and in 1913 completed the Laurel wristwatch, the first wristwatch made in Japan.
“Laurel” contributed to the subsequent development of mechanical technology and industry in Japan, and was certified as a “Mechanical Engineering Heritage” by the Japan Society of Mechanical Engineers in 2014. As a cultural heritage that has contributed to people’s lives and culture, it was selected as one of the things we want to pass on to the next generation.
Since the development of the Laurel, Seiko has been delivering a variety of innovative watches to the world for 110 years. To ensure that everyone has an accurate time and to add color to each person’s precious “time”. It has always been and always will be.

《Product Features》
Designed as a tribute to the original Laurel

Launched in 1913 Japan's first wristwatch Launched in 1913 Japan’s first wristwatch “Laurel”

The first generation Laurel features a white dial, red color on the number “12”, and a brown leather strap. These design elements will be incorporated and developed in all 11 models.

The strap is made of leather produced by a tanner that has obtained LWG (Leather Working Group) (*1) certification.

<Seiko Présage>
As a mechanical watch brand that inherits more than 100 years of watchmaking tradition and transmits the aesthetic sense of Japan to the world, it has been highly evaluated by those who are interested in mechanical watches for its unique and unique design.

Craftsmanship Series SARW071

Like the first-generation Laurel, the dial uses enamelware. The enamelware dial, which is difficult to manufacture, is baked under the supervision of enamelware craftsman Mitsuru Yokosawa. The Arabic numeral typeface used in the first generation “Laurel” and the red color of 12 o’clock are faithfully incorporated to express the timeless design in a modern style.

Sharp Edged Series SARX113

The hemp leaf pattern dial uses a moist and high-quality white gradient color. While expressing the similarities with the first generation “Laurel” with a subtle red tint, we have put together a modern impression unique to the Sharp Edged Series. The leather strap combines two types of leather materials to create a classic yet fresh look.

Style60’s SARY233

The Style60’s series expresses Seiko’s timeless vintage style with modern sensibility and technology. Based on the GMT model, it features elaborate graduations inspired by the instruments of classic cars of the 1960s, red markings at 12 o’clock and delicately designed numerals on the bezel.

<Seiko Prospex >
As a sports watch brand with full-scale functions for sports such as diving and trekking, as well as outdoor scenes, it has earned high praise and trust from professional divers and adventurers around the world.

Speed timer SBER009

A solar chronograph model equipped with a stopwatch function that can measure elapsed time in units of 1/100 second, and a dial layout that enhances visibility by completely independent of the time display and the totalization display. The red color of the first-generation Laurel is used for the stopwatch hands. For the first time in the “Speed Timer Solar Chronograph 1/100 Second Measurement”, a leather strap is included.

Alpinist SBEJ017

It is equipped with calibre 6R54, a practical movement with a long power reserve of about 3 days (about 72 hours) and GMT function. The red mark on the adduction ring with a simple compass indicates the direction of the north when determining the direction based on the direction of the sun and the hour and 24 hour hands, and at the same time leads to the design of the first “Laurel”.

<Seiko Astron >
It inherits its name from the world’s first quartz watch <Quartz Astron> released by Seiko in 1969. Inheriting the will of the “quartz revolution” that completely changed the lifestyles of people around the world with high temporal accuracy, this brand symbolizes Seiko’s advancement, where sophisticated styling and one-of-a-kind functionality coexist.

Nexter Series GPS Solar Model SBXD019

The game is equipped with the latest GPS solar movement, calibre 3X62. The polygonal titanium bezel and solid case built around a flat surface give off a dynamic and sophisticated presence at the wrist. Homage to the original Laurel, it features a stylish white-silver dial and red accents at 12 o’clock.

Nexter Series Solar Radio Wave Model SBXY069

A solar radio wave model with a titanium bezel with a hairline on the top that gives a fearless and stylish impression. In pursuit of comfort, we have finished it in a size that is comfortable on the arm. Inspired by the first Laurel, the dial is white and the red accent color is placed on the Arabic numerals at 12 o’clock.

< Seiko 5 Sports >
Born in 1968, it is a casual watch brand that has been loved by people all over the world for half a century, and is still evolving uniquely in terms of both function and design. We are developing five collections based on the concept of “five styles” that symbolize the modern age where diverse values are flying around.

Field Sports Style SBSA241

By adding a red color to the 24 o’clock notation on the dial, it pays homage to the first “Laurel”. The combination of field design and classical colors is suitable for a wide range of applications, from casual use to business scenes. It features a high-quality multi-row metal bracelet with a brown leather strap for replacement.

<Seikor Kia>
It was born in 1995 as a pioneer of practical watches to help people live their own lives, at a time when women’s watches were mainly seen as accessories. With reliable technology and high-quality design that meets modern needs, it is a brand that supports women who live beautifully.

LUKIA Grow SSVW223

The dial has a delicate pattern inspired by petals, and like the original Laurel, the index at 12 o’clock is decorated with red accents. The dark gray crystal glass on the crown brings an elegant shine to the wrist.

<Seiko Selection >
Based on Seiko’s basic functions and design characteristics, this selection is for those who value the total balance between function, quality, and design.

SBPX149 / STPX099

The design is based on a white dial with red inserts. For Arabic numerals, a font inspired by the first “Laurel” is adopted. The characters are expressed three-dimensionally by overlay printing, achieving both beauty and readability. Since it is a simple solar watch with a date display, it can be worn in various scenes.

《Product Specifications》

Seiko Watch 110th Anniversary Limited Edition

<Seiko Présage>
Craftsmanship Series SARW071
Sharp Edged Series SARX113
Style60’s SARY233

Product number

SARW071

SARX113

SARY233

Suggested retail price (tax included)

165,000JPY

143,000JPY

84,700JPY

case

stainless steel

(Diamond shield (*2))

stainless steel

(Diamond shield (*2))

stainless steel

strap

Cowhide leather

Cowhide leather

Cowhide leather

dial

enamel

glass

Dual curved sapphire glass (inner non-reflective coating)

Dual curved sapphire glass (inner non-reflective coating)

Box type hard lex

Waterproof performance

for daily lifereinforced waterproof

(Water resistant to 10 ATM)

 for daily lifereinforced waterproof

(Water resistant to 10 ATM)

for daily lifereinforced waterproof

 (Water resistant to 5 ATM)

Case Size

   [Outer diameter]40.2mm

(excluding crown)  

[Thickness]12.8mm

[Outer diameter]40.2mm

(excluding crown)

 [Thickness]13.0mm

[Outer diameter]40.8mm

(excluding crown)

 [Thickness]13.0mm

Sales quantity

Limited edition: 1,500 pieces

 (Japan: 300)

Limited edition: 2,000 pieces

(Japan: 300)

Limited edition: 3,500 bottles (including 300 bottles in Japan)

Expected release date

Sat. 7 October

Sat. 7 October

Sat. 7 October

https://www.seikowatches.com/jp-ja/products/presage/sarw071
https://www.seikowatches.com/jp-ja/products/presage/sarx113
https://www.seikowatches.com/jp-ja/products/presage/sary233

[ムーブメント仕様]
SARW071
Mechanical movement Caliber 6R27
Winding method: Automatic winding (with manual winding)
Time accuracy: +25 seconds to -15 seconds per day (when worn on the arm at a temperature of 5°C to 35°C)
Power reserve: approx. 45 hours
Number of stones: 29
Frequency: 28,800 vibrations/hour (8 vibrations/sec)

SARX113
Mechanical movement Caliber 6R55
Winding method: Automatic winding (with manual winding)
Time accuracy: +25 seconds to -15 seconds per day (when worn on the arm at a temperature of 5°C to 35°C)
Power reserve: approx. 72 hours
Number of stones: 24
Frequency: 21,600 beats/hour (6 vibrations/sec)

SARY233
Mechanical movement Caliber 4R34
Winding method: Automatic winding (with manual winding)
Time accuracy: +45 seconds to -35 seconds per day (when worn on the arm at a temperature of 5°C to 35°C)
Power reserve: approx. 41 hours
Number of stones: 24
Frequency: 21,600 vibrations/hour (6 vibrations/sec)

<Seiko Prospex >
Speed timer SBER009
Alpinist SBEJ017

Product number

SBER009

SBEJ017

Suggested retail price (tax included)

137,500JPY

181,500JPY

Case Band

stainless steel

* With replacement leather strap (cowhide)

Stainless Steel (Diamond Shield)

* With replacement leather strap (cowhide)

glass

Curved sapphire glass (inner non-reflective coating)

Curved sapphire glass (inner non-reflective coating)

Waterproof performance

Reinforced waterproof for daily life (10 ATM water resistance)

Reinforced waterproof for daily life (20 ATM water resistance)

Case Size

[Outer diameter]42.0mm (excluding crown)

 [Thickness]12.9mm

[Outer diameter]39.5mm (excluding crown)

 [Thickness]13.6mm

Sales quantity

Limited edition: 3,500 pieces

(500 in Japan)

Limited edition: 3,000 pieces

(Japan: 300)

Expected release date

Sat. 7 October

Sat. 7 October

https://www.seikowatches.com/jp-ja/products/prospex/sber009
https://www.seikowatches.com/jp-ja/products/prospex/sbej017

[ムーブメント仕様]
SBER009
Solar Chronograph Movement Calibre 8A50
Time accuracy: Average monthly difference ± 15 seconds (when worn on the arm at temperatures between 5°C and 35°C)
Main additional functions: Stopwatch function (1/100 second measurement 60-minute meter)
Solar charging function (runs for about 6 months from the time of full charge)

SBEJ017
Mechanical movement Caliber 6R54
Winding method: Automatic winding (with manual winding)
Time accuracy: +25 seconds to -15 seconds per day (when worn on the arm at a temperature of 5°C to 35°C)
Power reserve: approx. 72 hours
Number of stones: 24
Frequency: 21,600 beats/hour (6 vibrations/sec)

<Seiko Astron >
Nexter Series GPS Solar Model SBXD019
Nexter Series Solar Radio Wave Model SBXY069

Product number

SBXD019

SBXY069

Suggested retail price (tax included)

220,000JPY

132,000JPY

case

Titanium (Diamond Shield)

Titanium (Diamond Shield)

strap

Cowhide leather

Cowhide leather

glass

Sapphire glass (super clear coating)

Sapphire glass (super clear coating)

Waterproof performance

Reinforced waterproof for daily life (10 ATM water resistance) 

Reinforced waterproof for daily life (10 ATM water resistance)

Case Size

[Outer diameter]41.2mm

(Not including crown and protrusion)

 [Thickness]12.0mm

[Outer diameter]41.3mm

(Not including crown and protrusion)

 [Thickness]10.6mm

Sales quantity

Limited edition: 800 bottles (including 300 bottles in Japan) 

For Japan only: 300 bottles

Expected release date

Sat. 7 October

Sat. 7 October

https://www.seikowatches.com/jp-ja/products/astron/sbxd019
https://www.seikowatches.com/jp-ja/products/astron/sbxy069

[ムーブメント仕様]
SBXD019
GPS Solar Movement Caliber 3X62
Time accuracy: Average monthly difference ±15 seconds (when worn on the arm at a temperature of 5°C to 35°C without receiving GPS signals)
Reception function: Time zone correction function by receiving GPS satellite radio waves (*3)
Super Smart Sensor (Automatic Time Correction Function) (*4)
Forced time correction function
Solar charging function (runs for about 6 months from the time of full charge)

SBXY069
Solar radio wave movement calibre 8B63
Time accuracy: Average monthly difference ± 15 seconds (when worn on the arm at a temperature of 5°C to 35°C without receiving standard radio waves)
Dual time display function
World Time Function (25 Time Zones)
Radio wave correction function (receives standard radio waves in Japan, China, the United States, Germany, and the United Kingdom)
Solar charging function (runs for about 9 months from full charge)

< Seiko 5 Sports >
Field Sports Style SBSA241
<Seiko Rukia>
LUKIA Grow  SSVW223

brand name

Seiko 5 Sports

Seiko Rukia

Product number

SBSA241

SSVW223

Suggested retail price (tax included)

56,100JPY

79,200JPY

Cases & Bracelets

stainless steel 

* With replacement leather strap (cowhide)

stainless steel

(Platinum Diamond Shield (*5))

* With replacement leather strap (cowhide)

glass

Curve Hard Rex

Curved Sapphire Glass

(Super Clear Coating)

Waterproof performance

Reinforced waterproof for daily life (10 ATM water resistance)

Reinforced waterproof for daily life (10 ATM water resistance)

Case Size

[Outer diameter]39.4mm (excluding crown)

[Thickness]13.1mm

[Outer diameter]27.5mm (excluding crown)

[Thickness]8.2mm

Sales quantity

Limited edition: 6,000 pieces

 (Japan: 300)

Limited edition of Japan: 300 pieces

Expected release date

Sat. 7 October

Sat. 7 October

https://www.seikowatches.com/jp-ja/products/5sports/sbsa241
https://www.seikowatches.com/jp-ja/products/lukia/ssvw223

[ムーブメント仕様]
SBSA241
Mechanical movement Calibre 4R36
Winding method: Automatic winding (with manual winding)
Time accuracy: Daily difference +45 seconds ~ -35 seconds (when worn on the arm at a temperature of 5°C~35°C)
Power reserve: approx. 41 hours
Number of stones: 24 stones
Frequency: 21,600 vibrations/hour (6 vibrations/sec)

SSVW223
Solar radio wave movement Calibre 1B32
Time accuracy: Average monthly difference ± 15 seconds (when worn on the arm at a temperature of 5°C~35°C without receiving standard radio waves)
Radio wave correction function (receives standard radio waves from Japan, China, the United States, and Germany)
Solar charging function (runs for about 6 months from the time of full charge)

<Seiko Selection >

Product number

SBPX149

STPX099

Suggested retail price (tax included)

36,300JPY

36, JPY 300

case

stainless steel

stainless steel

strap

Cowhide leather

Cowhide leather

glass

Sapphire glass

Sapphire glass

Waterproof performance

Reinforced waterproof for daily life (10 ATM water resistance)

Reinforced waterproof for daily life (10 ATM water resistance)

Case Size

[Outer diameter]38.7mm (excluding crown)

[Thickness]9.6mm

[Outer diameter]27.8mm (excluding crown)

[Thickness]7.3mm

Sales quantity

Limited to Japan: 500 pieces each

For Japan only: 500 bottles each

Expected release date

Sat. 7 October

Sat. 7 October

https://www.seikowatches.com/jp-ja/products/seikoselection/sbpx149
https://www.seikowatches.com/jp-ja/products/seikoselection/stpx099

[ムーブメント仕様]
SBPX149
Solar movement Caliber V157
Time accuracy: Average monthly difference ± 15 seconds (when worn on the arm at a temperature of 5°C~35°C without receiving standard radio waves)
Solar charging function (runs for about 10 months from the time of full charge)

STPX099
Solar movement V137 calibre
Time accuracy: Average monthly difference ± 15 seconds (when worn on the arm at a temperature of 5°C~35°C without receiving standard radio waves)
Solar charging function (runs for about 6 months from the time of full charge)

(※1) LWG (Leather Working Groove)
LWG (Leather Working Group) is a non-profit organization that aims to produce sustainable leather and conducts educational activities on quality, safety, environmental issues, etc.

*2 Diamond shield
This is a surface processing technology originally developed by Seiko to protect the original beautiful shine and beautiful finish of watches from scratches and minor scratches caused by daily use.

*3 Please check the time zone and DST (daylight saving time) data built into the listed products on our website. (www.seikowatches.com)。 It will not be reflected if the time zone / DST (daylight saving time) introduction information is changed. Manual time zone selection and manual DST (daylight saving time) setting are required.

*4 Super Smart Sensor
Seiko’s proprietary technology provides automatic time reception up to two times a day. When the dial is exposed to sunlight, such as when going out, the reception timing is automatically adjusted and GPS satellite signal reception is started. In addition, it remembers the time of the last successful forced reception and automatically corrects the time at the same time. (Reception is not performed when the amount of charge is insufficient.) If you move the time zone, you will need to correct the time zone.)

*5 Platinum Diamond Shield
In order to protect the original beautiful shine and beautiful finish of watches from scratches and minor scratches caused by daily use, Seiko’s proprietary “Diamond Shield” is blended with platinum to achieve a whiter and more beautiful color.

Inquiries from customers
Seiko Watch Corporation Customer Service Office 0120-061-012 (toll free)

< Seiko Watch 110th Anniversary Limited Model Special Site
https://www.seikowatches.com/jp-ja/special/110th_laurel/index

* The information in this release is current as of the date of publication. Please note that it is subject to change without notice.

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