The dial is expressed in parquet that is familiar to Japan. Swiss watch brand Louis Erard unveils new creations | FASHION | FASHION HEADLINE

Swiss watch brand Louis Erard has unveiled a new version of the brand’s core line, the artistic craft line. It will be released in Japan in April 2023.


The biggest topic this time is a very artistic model using parquet techniques that are familiar even in Japan of the dial. The parquet dial by Bastien Chevalier, a craftsman from Sainte-Croix, Switzerland, was geometrically combined with small pieces of wood cut with surgical precision to create a stunning deceptive picture that could also be seen on a guilloché dial.

Artistic craft line watches with rare craftsmanship on Swiss luxury watches embody the truly valuable affordable watches advocated by Louis Erard Director Manuel Emsch.

【Product Details】 (Prices include tax)

Name: Excellence Marqueterie Dial
Item No.: LE34237AA58BVA108
Price: 759,000 yen
Case: Stainless steel (see-through back)
Case Size: 42mm
Dial: Marquetry dial by Bastien Chevalier
Strap: Grain calf leather (blue, quick-change system)
Movement: SW261-1 (automatic)
Limited edition of 99 pieces each


The three-dimensional motif, reminiscent of a deceptive painting, is made up of more than 70 pieces of colored and precisely cut pieces of wood.


The 42 mm stainless steel case, blue-painted fir wood-shaped hands and crown are common details of the series.


From the back glass, tinted in Louis Erard blue, you can see the embellished movement. The straps can be easily changed with a quick change.

MORE ABOUT BASTIEN CHEVALIER
After completing his apprenticeship as a cabinetmaker, Bastien Chevalier mastered the art of parquet under the tutelage of a Swiss cabinetmaker for six years. He works as a parquet craftsman in Sainte-Cloix. He has provided wonderful pieces for Davidoff’s cigar boxes, luge music boxes, and Bianey Halter’s watches.
His work, which has won international awards and has been exhibited at fairs and art galleries, is increasing its fame by the day.

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