The new “Bell & Ross” is the second limited edition model of Japan! The point is the traditional amber dial![New standard for choosing watches: Find your own masterpiece! ]】 | ENGINE| Car, Watch, Fashion, Men’s Lifestyle Media

The criteria for choosing watches have entered a new phase.

In the past, there were rules that were conscious of the scene in which they were used, but now they place more emphasis on their own “individuality” and the “story” of the watch. New initiatives are increasing, such as designs and sizes that transcend gender and style, environmentally friendly materials, performance that overturns conventional wisdom, and collaborations with different genres.

We will introduce how to enjoy choosing such a watch “from now on” through the charm of the “Bell & Ross” model, focusing on the elements of “diversity” and “more value”.

A Japan-only amber color model that shines on the wrist of a variety of users

Incorporating a new exterior design that gives a sense of unity to the case and bracelet, Bell & Ross’ BR 05 has been highly supported since its birth in 2019. In addition to the urban look not found in previous collections, the steady expansion of variations such as three-hand models, chronographs, and models with GMT function has helped to ensure its popularity.

The latest and Japan limited edition model is the 05 GMT Amber. Speaking of the Japan limited edition model of the BR 05, the BR 05 Red Steel with a bright red dial was released last year and attracted the attention of fans, but this latest product uses amber, the traditional color of the Japan. It goes well with the exterior design that exudes an urban atmosphere, and is finished with a more sophisticated look that is a little different from the previous BR 05. The “05 GMT Amber” is the ideal form of a modern timepiece that does not limit the user base as well as the outfit to be coordinated. What’s more Japan rarity of only 99 pieces adds to the watch’s value.


BR 05 GMT Amber
The second limited edition Japan of the BR 05 was chosen in an amber color that evokes the Japan. This color is used not only on the dial but also for the second time zone display on the flange, and by color-coding it into amber during the day and metallic gray at night, it is easy to distinguish day and night, and an elegant nuance is added to the expression of the watch. Self-winding. Stainless steel, case size 41mm, water resistant to 100m. Limited Japan 99 pieces. 682,000 yen.


Design sketch of “BR 05”. It gives a glimpse of the brand’s iconic process of pursuing a design that fuses round and square, while trying to sublimate it to a more modern look.

◆Click here for detailed Bell & Ross product information!

Inquiries = Bell & Ross Ginza Boutique Tel.03-6264-3989

Text = Yuzo Takeishi Photo = Shoichi Kondo

(ENGINE January 2023)

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