Australian bag and gadget brand “ALPAKA” opened its first store in Japan at Tokyu Plaza Harajuku “Harakado” on Monday, August 4th.
ALPAKA, which is the sole distributor of JALUX STYLE in Japan, has captivated fans around the world with its stylish design and functionality.
“ALPAKA” from Australia, Japan’s first physical store in Harajuku Harakado… Click here for the image of >>
Image of ALPAKA’s first store in Japan
In addition to the standard popular products, the opening will also release the original collection “JAPAN EDITION” exclusive to Japan.
ALPAKA combines style and functionality
ALPAKA is a brand that was born in Melbourne, Australia in 2016. Despite its urban look, it uses ergonomic design, the latest materials, and is also functional.
In particular, the unique “HUB ecosystem” that allows pouches and gadgets to be easily attached and detached with magnets is ALPAKA’s iconic system. Incorporating the concept of EDC (Everyday Carry), the company develops items that are close to modern lifestyles.
To coincide with the opening of this store, the Japan-only collection “JAPAN EDITION” will be available. The lineup includes a total of five models, including a tote bag that is perfect for business situations and a zip pouch that is convenient for organizing small items. Based on the standard model, it has been updated with highly durable materials and is unified in navy.
It has an original logo patch with the motif of Mt. Fuji and the Japanese flag. The special collection with a Japan twist is a must-see for fans.
ALPAKA’s HUB ecosystem
Full-scale entry into the Japan market, attention to future developments
At the store, you can actually experience ALPAKA’s “HUB ecosystem”. The appeal is that you can combine various pouches and gadgets to customize them yourself. It is also a good idea to consult with the staff to find the best combination.
ALPAKA will further accelerate its expansion in the Japan market with the opening of its first store in Japan. We will strengthen cooperation with JALUX STYLE and communicate the appeal of ALPAKA through various sales channels such as e-commerce sites, specialty stores, and select shops. I look forward to future developments.
Store Overview
Location: 6-31-21 Jingumae, Shibuya-ku, Tokyo Tokyu Plaza Harajuku “Harakado” 2F
Business hours: 11:00~21:00 *August 4th (Monday) 11:00~17:00
Closed: Same as the facility’s business days
JALUX STYLE：https://www.jaluxstyle.com/
PR TIMES：https://prtimes.jp/main/html/rd/p/000000022.000160959.html
（akihiro takeji）
