Swiss luxury watch brand TAG Heuer, with its partnership with THREEC, an authorized watch retailer, will release a Japan limited edition model of the brand’s timeless Carrera collection in late April 2024. It will be limited to a quantity of only 100 pieces.
The concept of this model is “TRUE BLUE”. Inspired by the word “TRUE BLUE FRIEND”, which means “true friend”, this watch is intended to be a true friend in life for customers and to spend a happy and fulfilling time together.
And the refreshing blue used in this model is the first color to be used in TAG Heuer’s long history of more than 160 years. The sporty yet elegant dial symbolizes the strong connection between TAG Heuer and THREEC, and the caseback is engraved with the serial numbers “JAPAN EDITION” and “XXX/100”, indicating that it is one of the Japan limited editions.
Carl F. Bucherer celebrates the long-standing friendship between the two countries with a rare special edition of the popular chronograph. The new story spun in blue also further enhances the appeal of the watch.
“Royal blue that reminds us of the sky and the sea” Heritage Bycompax Annual Japan
The first treaty of amity and commerce between Japan and the Swiss Confederation was signed on February 6, 1864, at the end of the Tokugawa shogunate, during the reign of the 14th shogun, Tokugawa Ieshige. This year marks its 160th anniversary. Speaking of the 1860s, it is also known that the Swiss who came to Japan opened the beginning of imports through the introduction of Swiss watches, and as history shows, the two countries have built strong ties to the present day.
In honor of the long-standing friendship between Switzerland and Japan, the long-established Swiss brand Carl F. Bucherer has unveiled this special commemorative limited edition model. It is based on the Heritage Bicompax Annual, a representative chronograph that has long been popular among watch lovers. It is an extremely rare and outstanding model among the many chronographs of today, combining not only the vintage-flavored Bicompax design inspired by Bucherer’s classic masterpiece made in 1956, but also the modern functions of a convenient annual calendar that requires only one date correction once a year and a highly visible big date display.
This “Heritage Bicompax Annual Japan” is an even rarer model in that only 88 pieces are manufactured and sold exclusively in Japan. The biggest feature is the blue coloring. In fact, the face of this chronograph is dominated by two breezy blue sub-dials against a silver-finished white main dial and surrounded by a blue flange with a tachymeter scale. This blue, which is a favorite of Japan, has various thoughts and is hidden in the fact that it forms a single story.
The blue×white livery is exactly the same as the state flag of Lucerne, where Carl F. Bucherer was founded, and the blue symbolizes the beautiful waters of the scenic Lake Lucerne and the sky above the mountains represented by Pilatus and Rigi. Blue also symbolizes the color of the ocean that spread out before the eyes of the Swiss who came all the way across the sea to Japan at the end of the Tokugawa shogunate. The two symmetrical sub-dials are a testament to the friendship between Switzerland and Japan. The blue also extends to the sides of the leather strap, which can be easily replaced by a quick-release system.
In addition to function and design, the background and special story are also important elements for watch lovers. A special commemorative limited edition model celebrating the 160th anniversary of the establishment of diplomatic relations between the two countries will definitely be a good opportunity to discover such pleasures.
Carl F. Bucherer Heritage Bycompax Annual Japan
Bicompax refers to a chronograph with a so-called two-lens design with two dials, a small seconds and an totalizer, and is a style that was often seen in hand-wound models in the 1950s. The shape of the pushpiece, which was widely used at the time, and the indexes with Arabic numerals also have a strong vintage feel. Automatic winding. Stainless steel, case diameter 41 mm, water resistant to 3 ATM. Comes with a black calf leather strap (photo right). Limited to Japan 88 pieces. 1,485,000 yen.
The CFB1972 of the automatic movement can be seen through the see-through back. The quick-release system makes it easy to swap out the metal bracelet from the included calf leather strap.
The pushpiece has a square design that reflects the style of yesteryear, and the logo is engraved on the crown top.
◆Click here for details of the Carl F. Bucherer brand
In order to sympathize with and support the activities of Save the Reef, a general incorporated association aimed at coral reef conservation and restoration, Everar will release 20 special limited edition models based on the “SCAFOGRAPH” collection “MCMLIX” exclusively in Japan from April 1. The prototype of this collaboration model was unveiled for the first time at the Save the Reef Charity Gala Dinner held at Hotel Okura on December 14, 2023, with Everard as the main sponsor.
Everard’s masterpiece collection, the “Scafograph”, was developed to meet the demand for diver’s watches. The history of the “Scafograph” began in 1959 with the announcement of the “Scafograph 100” as the first diver’s watch. Since then, various models have been developed, such as the “Scafograph 200” and the “Scaphograph 300”, and finally a model with a water resistance of 1,000 meters was born.
In the 1960s, Raymond Butcher, known as the father of professional diving, and Luciana Civico, the first female professional diver, both set world records wearing the “Scaphograph”. In 2016, the reissue of the Scaffograph 300 won the sports category of the Geneva Watchmaking Grand Prix (GPHG), the most prestigious luxury horlogerie, and made a name for itself around the world.
More than 60 years have passed since its launch in 1959, but it still retains its unchanged design and plays an important role in the history of Everard. A modern reinterpretation of the original design, the special edition “MCMLIX” represents the year of birth of the collection in Roman numerals.
Home to 25% of the world’s marine fish species, coral reefs provide a diverse range of seafood as fishing grounds and provide food for between 500 million and 1 billion people worldwide. However, 58% of the world’s coral reefs are currently potentially threatened by human activities, including coastal exploitation, overexploitation of biological resources, marine pollution, and topsoil runoff resulting from deforestation and agricultural land development. In addition, large-scale bleaching phenomena due to global warming, destruction of coral reefs by typhoons, and damage caused by predatory animals are also causes of coral death, and the survival of coral reefs is becoming more serious in various parts of Japan.
Save the Reef is a general incorporated association that educates people about activities to protect and restore endangered coral reefs, and provides information both domestically and internationally. Eberard supports the activities of Save the Reef, a general incorporated association, and has decided to collaborate with us to convey the current state of corals to as many people as possible and to restore a better ocean.
A portion of the proceeds from the sales of the special limited edition model announced this time will support the activities of Koji Kinjo of Okinawa “Sango Hata”, who was the first in the world to successfully cultivate corals and spawn after releasing them into the sea through the general incorporated association Save the Reef. Koji Kinjo has discovered “Miracle Corals” that are resistant to global warming and is expanding their breeding in the waters of Okinawa. Save the Reef has a vision to spread its “Miracle Coral” to the world’s oceans.
The special limited edition is a self-winding mechanical diver’s watch with a 43 mm stainless steel case, a ceramic bezel with unidirectional rotation, sapphire glass and a helium escape valve at 9 o’clock. The all-green dial with the green “Miracle Coral” motif and the ceramic bezel are decorated with a vintage-inspired luminescent scale and a second hand with a circular coral design. The caseback is also engraved with the collection’s symbolic starfish pattern and Save the Reef. The strap comes with a vintage-style leather strap with red stitching on the rug to match a casual and chic outfit, and a coral-inspired NATO belt that comes with it.
Movement:
Mechanical, self-winding, date window at 3 o’clock position
Case:
Steel, diameter 43 mm, thickness 12.60 mm
Back cover:
Stainless steel, screw-in,
sculpture with a starfish pattern,
Engraved Save the Reef
Bezel:
Ceramic, unidirectional rotating bezel and vintage-inspired luminescent paint on the first 15-minute scale
Waterproof:
300m water resistance, at 9 o’clock position
Equipped with a helium escape valve
Crown:
Stainless steel, screw-in,
With the letter “E”
Glass:
Sapphire Crystal, Convex Mirror,
Anti-reflective coating
Dial:
Green dial, applied indexes, triangle at 6-9-12 o’clock
Markers, date function at 3 o’clock,
Vintage-style phosphorescent paint
Needle:
Vintage-inspired luminescent paint, an hour hand with a triangular tip inspired by the 1959 model, a “baton-shaped” minute hand, and a second hand with a red circular design
Strap :
Vintage-style leather strap with red stitching on the lugs, included: NATO belt with the image of coral
About Save the Leaf:
In order to raise awareness of activities to protect and restore coral reefs, provide information both domestically and internationally, and to support coral reef cultivation and marine planting activities, we organize membership and collect donations in Japan and overseas. With Mrs. Devi Soekarno as the chief advisor, renowned musicians and business owners such as Akira Senju and Ryosuke Imai serve as councilors to spread their sympathy through various media and call on colleagues who are aiming for the same goal.
Website：www.miraclecoral.org
About “Eberard”:
Founded in 1887 in La Chaux-de-Fonds, the mecca of Swiss luxury watchmaking, the long-established Swiss watch house “Héberard” has never stopped production for more than 136 years and is one of the few long-established Swiss watch brands that continues to be independent and family-owned.
It was adopted as the official watch of Italian naval officers in the 1930s and is overwhelmingly endorsed by Italian executives as a lifelong favorite of the late Gianni Agnelli, the greatest man Italy has ever produced. In the Japan market, we signed a partnership agreement with Office Mugino in July 2021, making a full-fledged landing.
– Optimal size and price range even for the first zeppelin
The airship Zeppelin appeared at the beginning of the 20th century. Zeppelin, which is developed under the brand name of the same name as a tribute, is a brand with a classical atmosphere that is reminiscent of the era when people dreamed and longed for airships.
In this new series “MARINE”, the new classical design is added to the moon phase display function. The case diameter is as small as 36 mm, and its ease of handling seems to match a wide range of fashion.
Available in three colors. Of these, the white dial will be a Japan limited model.
With the airship logo displayed at 12 o’clock and the moon phase at 6 o’clock, you can always think about the sky, and every time you look at the clock, you can forget your daily life.
Three dial colors are available: white, blue, and green, of which white is available as a Japan limited model. The dial, which also has a date display and a day of the week display, is classic, and it has a functional beauty that is somewhat reminiscent of the instruments of an airship.
While the applied index gives a three-dimensional effect, its neat shape creates a subtle functional beauty.
On the blue dial model (8635-3), the applied indexes are also painted in gold, just like the moon in the moon phase, giving it an even greater elegance that is perfect for the image of night flight.
The calf leather band is a combination of brown for the Japan limited model and the same color band for blue and green.
The movement is quartz and is waterproof to 5 ATM. Along with its small size, the reasonable price is also attractive, and it is a model that fits the way of dealing with the “unpretentious” watch that is typical of the current era.
Every time you look at the dial, you can think back to the days when people looked up at the airship with surprise and the phases of the moon, making it a watch that gives you a small sense of excitement.
● Product Specifications “MARINE” ・ Price (tax included): 59,400 yen ・Movement: Quartz (Ronda 706.1) Case material: Stainless steel ・Band material: Calf leather ・Windshield: Mineral glass ・ Waterproof: 5 ATM water resistance ・Function: Moon phase (moon age display), Day-date (day / day of the week display) ・Case size: W36mm × H3mm
Jaguar Land Rover Japan has opened pre-orders for the all-new DEFENDER OCTA on March 26, 2024.
Defender’s new flagship model, the new “DEFENDER OCTA”
The Defender is synonymous with all-terrain models, which have been around since the Series 1 released in 1948. The current model is the second-generation model that appeared in 2020 and is available in three body styles: “90 (Ninety)”, “110 (One Ten)”, and “130 (One Thirty)”, and can ride up to eight people.
The new Defender Octa is the new flagship model of the Defender that will be introduced in 2024. In the Japan market, a limited edition of 220 units will be available in the first year.
Details such as specs have not yet been revealed, but according to the release, it is introduced as ‘the most powerful Defender ever equipped with a V8 twin-turbo mild hybrid gasoline engine.’
In addition, 6D dynamics air suspension is used for the first time as a Defender.
This hydraulically linked 6D dynamics technology features an innovative pitch and roll control system that keeps the vehicle in a near-horizontal position during on-road acceleration, braking and cornering, as well as maximizing individual wheel travel and erdiculation during demanding off-road driving, both on-road and off-road. It is said to deliver unparalleled driving ability, comfort and handling stability.
The name “OCTA” is inspired by the octahedral shape (octahedron) of the diamond to reflect the model’s luxurious character.
The new round diamond graphic symbolizes that this model is the flagship of the Defender. The graphic is used on a variety of interior and exterior components, with each signature graphic panel engraved with a gloss black diamond on machined and sandblasted titanium discs.
THE FULL STORY WILL BE RELEASED IN LATE 2024, BUT THE Japan MARKET WILL HOST A SPECIAL INVITE-ONLY PREVIEW EVENT, DEFENDER ELEMENTS, IN LATE JUNE 2024.
On Saturday, March 23, in the milestone year of Breitling’s 140th anniversary, the first Breitling boutique in Japan to open on the watch floor on the 5th floor of the main building of the Isetan Shinjuku store.
From the directly managed corner that was renovated last year, it will be reborn as a boutique with a further expansion of the sales floor area, and a diverse lineup will be available.
The Swiss watchmaker who invented the modern chronograph
Founded in 1884, Breitling is one of Switzerland’s leading watchmakers. It is an innovative brand that invented the modern chronograph and became a pioneer in navigation tool watches.
The brand’s collections pursue the longing for the sky, land and sea, and adhere to the brand’s established modern retro style.
The fact that all movements are COSC-certified chronometers is a testament to its outstanding quality and is one of the few independent watchmakers to produce Manufacture calibres.
Exclusive boutique models and the latest collections
The Isetan Shinjuku store boasts the top sales of department stores nationwide. On the 5th floor of the main building, in the watch department, Breitling’s directly managed corner, which was relocated and renovated last year, has opened as a boutique.
The interior of the store introduces an industrial loft design, which is a boutique concept common to the whole world. From the latest releases to rare limited edition models, the boutique has a diverse lineup.
Like boutiques around the world, the brick-like store is furnished with the brand’s own latest fixtures, and about 90 watches are on display at any given time. You will be able to see boutique-limited models and the latest collections, which were not available at the “Isetan Shinjuku store” until now.
In addition, guests are greeted by experienced staff trained by Breitling and specialists who combine not only watch expertise but also high hospitality.
Japan limited edition model to commemorate the 140th anniversary of the company’s founding
The “Premiere” is a historic model that was born in the 1940s. Among Breitling’s many collections, it conveys elegance in particular. The top-of-the-line Premier Tourbillon is a series for those who love the charm and intricacies of mechanical watches.
In 2024, Breitling’s 140th anniversary, and the Premier B21 Chronograph Tourbillon 42 Japan Limited was born as the pinnacle of the Japan limited edition model that has never been seen before.
The dial is a deep and glossy red with a black tinge, and a dark fat color. The dial is symmetrically designed in shades of red for passion and black for calm, complementing the unmistakable protagonist of the watch, the tourbillon that sits at 12 o’clock.
The caseback is made of sapphire crystal with “ONE OF 10” engraved on the perimeter, and you can enjoy the movement of the carriage and column wheels of the Calibre B21, which is an unusual combination of tourbillon and chronograph through a smoothly moving golden rotor.
Only 10 bottles will be sold in Japan Japan, and you can see them at the newly opened “Breitling Boutique Isetan Shinjuku store” as soon as possible.
If you’re looking for a rare one for yourself, you’ll want to visit the store.
Breitling Boutique Isetan Shinjuku Location: 3-14-1 Shinjuku, Shinjuku-ku, Tokyo Main Building 5th floor Business hours: 10 a.m. ~ 8 p.m. Brand official website: https://www.breitling.com/jp-ja/
Cartier has released a Japan limited edition model of its watch collection “Tank Française”. A special timepiece inspired by Japan tradition is born.
Cartier has released a Japan limited edition model of its watch collection “Tank Française”. In 2024, 50 years since the Maison opened its first boutique in Japan, a special timepiece inspired by Japan traditions will be created.
The minimalist dial, which looks like a single piece of embossed paper, is inspired by the traditional culture of Japan art. Not only the dial, but also the moonstone crown, rhodium-treated silver-coloured hands, and the entire watch are all in soft gray tones. It creates a pure and sophisticated hand.
The year 2024 marks the 160th anniversary of the establishment of diplomatic relations between Japan and Switzerland. Carl F. Bucherer celebrated with the launch of the Japan Limited Edition “Heritage Bycompax Annual Japan”. Based on the popular 1950s Bucherer chronograph with a modern twist, the royal blue accent color is used as the accent color of the dial.
“Blue” is the symbolic color of the flag of the canton of Lucerne, where the company was founded, and it is a color that Carl F. Bucherer has been particular about in many models. Among them, royal blue evokes a sense of calmness, purity, and cleanliness even for Japan. It is also the color of the sea and sky seen on the voyages between the two countries, and is adopted as a symbol of friendship.
It features vintage details such as retro typeface numerals and hand designs, as well as two horizontal subdials, but it also has a sporty feel that can be used in a variety of scenes. In addition, it is equipped with a water resistance of 3 ATM, a big date display, and an annual calendar that operates by grasping the number of days in the month, making it perfectly equipped with the practicality necessary for modern people. The strap uses a quick-release system that makes it easy to swap out the steel bracelet and the included leather strap.
This model will be limited to 88 pieces in Japan and will go on sale at authorized retailers nationwide on Tuesday, March 19.
As a new model for 2024, Cartier will release a Japan limited edition model of “Tank Française” on Friday, March 15, 2024.
Since 1996, when the original model was born, the “Tank Française” has inherited the timeless charm and French style of the “Tank”. The iconic collection underwent a bold revamp in January 2023 and has been transformed into a new staple with a more modern force. And this year, 2024, which marks the 50th anniversary of the opening of the first boutique in Japan, a Japan limited edition model will be unveiled.
Featuring a minimalist and monochrome design that looks like a single sheet of embossed paper, the dial was inspired by the culture of “respecting simplicity” in the tradition of Japan art. The silver indexes blend in with the shape of the dial and change their expression depending on the amount of light.
In addition, the crown is moonstone, the hands are rhodium-coated silver, and the dial is opaline, all in soft gray tones, giving the entire watch a pure and sophisticated design.
Available in three colors. Of these, the white dial will be a Japan limited model.
Defender’s new flagship model, the new “DEFENDER OCTA”
© Cartier
