The ASIA, JAPAN, EMEA, USA limited color of “MAFATE THREE2 GRID JP”, a remarkable model that inherits HOKA’s Japan planning model “TOR ULTRA LOW JP”, will be sold in Japan at “atmos”, “HOKA” official website, and Harajuku stores.
This work has a lineup of all four colors, “Raw Linen”, “Antique Olive”, “Gull”, and “Yuzu”, and “Raw Linen”, a color limited to ASIA and Japan, which became a hot topic in limited quantities at the sneaker convention “atmoscon” hosted by atmos held in April, is currently on sale. The Japan limited color “Antique Olive” is scheduled to be released on Friday, June 13, 2025.
In addition, two colors, “Gull,” a limited edition color for EMEA and JAPAN, and “Yuzu,” a color limited to USA and Japan, will be released on Friday, June 13, 2025, as will “Antique Olive,” which have a refreshing tone that will create a cool underfoot in the coming season.
This work, which is based on the theme of “Hidden energy”, is filled with a story that expresses hidden energy by wearing a tonal color with calmness, and the passion for it is incorporated into the design of the insole.
【PRODUCT】
HOKA Mafate Three2 Grid JP
No: 1162770-RLN (ASIA・JAPAN only) “Raw Linen”/ Price: ¥29,700
Size: 24.0cm–29.0cm,30.0cm / Release: On sale now
Available stores: atmos stores (excluding some stores), atmos online shop
No: 1162770-ALY (JAPAN only) “Antique Olive”/ Price: ¥29,700
Size: 24.0cm–29.0cm,30.0cm / Release: Friday, June 13, 2025
Available stores: atmos stores (excluding some stores), atmos online shop
No: 1172370-GPLD (EMEA / JAPAN only) “Gull”/ Price: 29,700 yen (tax included)
Size: 24.0cm–29.0cm,30.0cm / Release: Friday, June 13, 2025
Available stores: atmos Ginza store, Shinjuku store, Shinsaibashi store, atmos online shop
No: 1172370-YRD (USA / JAPAN only) “Yuzu”/ Price: 29,700 yen (tax included)
Size: 24.0cm–29.0cm,30.0cm / Release: Friday, June 13, 2025
Available stores: atmos Ginza store, Shinjuku store, Shinsaibashi store, atmos online shop
One of the attractions of “MAFATE THREE2 GRID JP” is that it inherits the color concept of “TOR ULTRA LOW JP” and uses a tonal color that matches any scene.
The insole features the OG logo, which expresses eye-catching color heritage. Focusing on the custom of Japan people to take off their shoes, we have incorporated design elements into the parts that come into the eye after taking off their shoes.
The color of the outsole also focuses on the parts that are not visible when wearing it normally, and you can feel the attention to the color accent that you can see when walking.
The design, coloring, and high functionality that fit not only in the outdoor scene but also in the concrete of the city match a wide range of scenes, making it a pair that is close to the usual style.
https://www.atmos-tokyo.com
The name “atmos” is derived from the word “atmosphere”, and we want to be a SHOP that is there as if it were there like the atmosphere. In 2000, “atmos” opened a head shop in Harajuku, Tokyo. With the theme of sneakers as fashion, a sneaker wall is installed in the store. In addition to collaborations with national brands and exclusive models, we are disseminating Tokyo’s sneaker culture to the world through test launches and marketing of the latest products.
https://www.hoka.com/jp/
HOKA® ® is a fast-growing performance footwear and apparel brand. Born in the mountains, HOKA footwear achieves smooth riding with technology that combines unprecedented cushioning and support. Listening to the voices of world champions, trendmakers, and runners close to us who run every day, we always pursue innovation and design in footwear and apparel to support you from racing to everyday life. HOKA believes in bold and sometimes unimaginable means and the power of humans to transform for a better world, and will share the joy of traveling the globe with a wide range of sports enthusiasts, from serious runners to fitness enthusiasts.
