Porsche Lifestyle’s online site opens
On February 1, Porsche Japan opened the Porsche Lifestyle online site with Porsche-derived collections and items.
Porsche Lifestyle has many items such as accessories, home & office, sports items, etc., mainly fashion items including children, and regularly develops collections derived from Porsche and Porsche Motorsport.
Until now, it has been known as Porsche Driver’s Selection, but in order to convey the appeal of the Porsche brand more widely, the name has been changed to Porsche Lifestyle from 2022. The Martini Racing Collection, Motorsports Collection, Turbo Collection, and other products are said to have developed a lineup of excellent design and quality that tickles the hearts of fans.
Until now, the places to purchase such as Porsche authorized dealers nationwide (Porsche Studio, Porsche Experience Center Tokyo) were limited, but with the update of the site, you can check the Porsche lifestyle filled with the charm of the Porsche brand more closely. In addition to small items such as watches, accessories, and bags, we plan to develop items that will be released exclusively in Japan to meet demand for gifts.
In addition to small items such as watches, accessories, and bags, the online site will also offer items that will be released exclusively in Japan